This week, I am very excited to invite Susan Tellem to share her thoughts and experience with visitors to our online reputation management blog. Susan is a senior partner at Tellem Grody Public Relations, Inc. where she leads the crisis team. She also has served on crisis management teams at Burson-Marsteller and the Rowland Company. Follow her on Twitter @susantellem.
What is crisis communications?
Crisis communications is the art of managing an unexpected event or a challenge to the reputation of a company, government or nonprofit organization, individual or any entity so affected. Recent high profile crises include Penn State sexual abuse charges; an insured’s claim against Progressive Insurance; the California Department of Motor Vehicle computer meltdown; and wildfires in several states. [Read more…]