Online Reputation Management Blog

Inside the Barclays LIBOR Scandal

Even if you’re tired of reading about Wall Street greed and financial fraud, you may want wake up to read about the latest scandal to hit the global banking industry.  Barclays Chairman Marcus Agius, Chief Executive Officer Bob Diamond and several other top executives have resigned following revelations the company manipulated interest rate data.  Barclays was hit with a massive £290 million fine and their reputation is under daily assault in the press.  A report by analysts at Keefe, Bruyette & Woods claims that banks may end up paying $35 billion in civil damages.  “This dwarfs by orders of magnitude any financial scams in the history of markets,” said Andrew Lo, a professor of finance at the Massachusetts Institute of Technology.

Most people outside of the banking industry have never heard of LIBOR until now, yet it affects each and every person paying interest on a line of credit. LIBOR stands for the London Interbank Offered Rate and it serves as a reference point for the cost of lending for the financial products that we all use, such as car loans, adjustable-rate mortgages, student loans and credit cards. [Read more…]

How to Stop Internet Defamation

In the age of Tripadvisor, Yelp and other popular online review and complaint sites, postings (often anonymous) can seriously damage the online reputation of businesses from Main Street to Wall Street.  What can you do if you are the victim of libel or slander against your business?

False statements of fact about a person that are printed, broadcast, spoken or communicated to others are usually characterized as libel or slander.  Libel typically refers to written statements or visual depictions, while slander refers to verbal statements and gestures.

It is possible to sue an author of a defamatory post for libel.  First, you will need to file a lawsuit against the author or “John Doe” – the unnamed author.  Then you must seek a subpoena to obtain the identity (e.g., name and IP address) of the author, if unknown.  Finally, you must obtain a court order that the post is false or defamatory.  You may receive monetary damages (including the potential for punitive damages) and an injunction for the webmaster to remove the offending material.

If this sounds like a time-consuming and expensive venture, fraught with risk and the potential for more bad publicity, it is. [Read more…]

Dealing With Bad Yelp Reviews and Getting Yelp Reviews Out of the Filter

Many local business owners rely on Yelp and other community and local directory websites to introduce their business to customers.  Now more than ever, it’s important for small businesses to monitor online review sites and address customer comments, paying close attention to negative mentions as well as positive feedback.  Yelp is one of the most popular destinations on the Web, with 71 million visitors monthly.  Google gives consistently high visibility to Yelp results (Google almost bought the site a couple of years ago) and it is likely one of the top results that appear when someone is searching for your business.

Every business can have an “off” day, but if you see a lot of negative or defamatory Yelp reviews, it’s time for some reputation management.  Read on to find out how to improve your Yelp rating and protect your business online. [Read more…]

Facebook Fallout – Nasdaq and Morgan Stanley Take the Heat for IPO Fiasco

The monumental $16 billion Facebook initial public offering was destined to mark another incredible chapter in the young company’s life.  Instead the dorm-room-born social networking juggernaut, starring in the world’s biggest IPO, faces shareholders fuming over $33 billion dollars in market cap losses (to date) and a public embarrassment that has tarnished the reputation of lead banker Morgan Stanley and the Nasdaq stock exchange which listed Facebook shares for public trading.

Investors became angry after it came to light that a Morgan Stanley analyst cut his earnings forecasts for Facebook just a few days ahead of the IPO, but he only told Morgan Stanley’s major clients, rather than making the forecasts public knowledge.   Critics are also livid that the increase in offering size and price, largely driven by greed, contributed to the epic fail.  Is it time for reputation management? [Read more…]